social media and social network platform news

Mothercare social network Gurgle provides content for MSN channels 24/07/08
Mothercare owned parenting social network Gurgle has signed a content partnership deal with MSN to provide original content and tutorial videos for the portal.

New Look to use online club to shape business 31/07/08
High street fashion retailer New Look has launched an online community with limited membership to give consumers a say in its business strategy. Mylook allows customers to share their views, suggest improvements to the brand and give opinions on the latest trends through surveys and forums on the site.

Mastercard in social media play 07/08/08
Mastercard has unveiled a social media play as part of a significant strategic marketing shift to create bespoke branded content online.

Brandstation is a corporate social networking platform, created by viewmy.tv ltd, specialists in social media.